Designing and Managing the Supply Chain

Designing and Managing The Supply Chain comprehensively covers the fundamental principles and solution methods of this subject. It explains how to design, operate, control and manage supply chain systems and shows that intuition may help in doing these things.
The structure of this edition is similar to previous versions but the content has been updated. Readers will come across topics like distribution management, network planning, supply chain design and customer value. Each chapter in Designing and Managing The Supply Chain contains examples which throw light on various technical issues. Every chapter has at least one case study, which makes it easier for students to understand how to apply the theoretical principles in practical scenarios.
In this edition of Designing and Managing The Supply Chain, the authors have included new developments that have taken place in the industry. They have added the latest framework and supply chain issues, with special emphasis on the Indian context. The book is accompanied by a CD-ROM which contains innovative and educational games like Risk Pool Game, Computerized Beer Game and the Bidding Game.
This set is ideal for students who are pursuing undergraduate, postgraduate or MBA degrees. The third edition, published by Mcgraw-Hill Education in 2007, is available in paperback.