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Can a good company become a great one? If so, how?
After a five-year research project, Jim Collins concludes that good to great can and does happen. In this book, he uncovers the underlying variables that enable any type of organisation to make the leap from good to great while other organisations remain only good. Rigorously supported by evidence, his findings are surprising - at times even shocking - to the modern mind.
Good to Great achieves a rare distinction: a management book full of vital ideas that reads as well as a fast-paced novel. It is widely regarded as one of the most important business books ever written.
Detalles del producto
Editorial : Random House Business; N.º: 37 edición (4 octubre 2001)
Idioma : Inglés
Tapa dura : 320 páginas
ISBN-10 : 0712676090
ISBN-13 : 978-0712676090
Peso del producto : 290 g
Dimensiones : 19.7 x 12.9 x 2.07 cm
Clasificación en los más vendidos de Amazon: nº26 en Microeconomía
nº49 en Macroeconomía
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Opiniones de los clientes: 4,6
7.925 valoraciones