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Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond
Revolutionary retail guru Paco Underhill is back with fresh observations and important lessons in this completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture.
This enlightening edition includes new information on:
-The latest trends in online retail—what retailers are doing right and what they’re doing wrong—and how nearly every Internet retailer from iTunes to Amazon can drastically improve how it serves its customers.
-A guided tour of the most innovative stores, malls and retail environments around the world—almost all of which are springing up in countries where prosperity is new. An enormous indoor ski slope attracts shoppers to a mall in Dubai; an uber-luxurious Sao Paolo department store provides its customers with personal shoppers; a mall in South Africa has a wave pool for surfing.
The new
This enlightening edition includes new information on:
-The latest trends in online retail—what retailers are doing right and what they’re doing wrong—and how nearly every Internet retailer from iTunes to Amazon can drastically improve how it serves its customers.
-A guided tour of the most innovative stores, malls and retail environments around the world—almost all of which are springing up in countries where prosperity is new. An enormous indoor ski slope attracts shoppers to a mall in Dubai; an uber-luxurious Sao Paolo department store provides its customers with personal shoppers; a mall in South Africa has a wave pool for surfing.
The new
Product details
ASIN : 1416595244
Publisher : Simon & Schuster; Updated, Revised ed. edition (Dec 30 2008)
Language : English
Paperback : 320 pages
ISBN-10 : 9781416595243
ISBN-13 : 978-1416595243
Item weight : 290 g
Dimensions : 22 x 15 x 2.5 cm
Best Sellers Rank: #3,801 in Books (See Top 100 in Books)
#5 in Web Marketing (Books)
#5 in Market Research (Books)
#5 in Research Marketing
Customer Reviews: 4.4
697 ratings
ASIN : 1416595244
Publisher : Simon & Schuster; Updated, Revised ed. edition (Dec 30 2008)
Language : English
Paperback : 320 pages
ISBN-10 : 9781416595243
ISBN-13 : 978-1416595243
Item weight : 290 g
Dimensions : 22 x 15 x 2.5 cm
Best Sellers Rank: #3,801 in Books (See Top 100 in Books)
#5 in Web Marketing (Books)
#5 in Market Research (Books)
#5 in Research Marketing
Customer Reviews: 4.4
697 ratings
Amazon Price History
This is our record of Amazon price changes for Why We Buy: The Science of Shopping--Updated and Revised for the Internet, the Global Consumer, and Beyond (1416595244) since we began monitoring it.
| Price Type | Lowest Ever | Highest Ever | Current + | Average |
|---|---|---|---|---|
| Amazon | (Jul 07, 2026) | (Jul 07, 2026) | 0,00 € (Jul 07, 2026) |
0,00 €
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Jul 07, 2026 06:14 PM
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