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HBRs 10 Must Reads on Strategic Marketin: On Strategic Marketing

Increase your marketing impact and deliver competitive advantage. These definitive Harvard Business Review articles will help you build relationships with profitable customers, distinguish your offerings from others, and coordinate fruitfully with your partners in sales.

Product details
Publisher : Harvard Business Review Press; National edition (2 April 2013)
Language : English
Paperback : 224 pages
ISBN-10 : 1422189880
ISBN-13 : 978-1422189887
Item Weight : 1 kg 50 g
Dimensions : 13.97 x 1.91 x 20.96 cm
Country of Origin : United Kingdom
Best Sellers Rank: #39,366 in Books (See Top 100 in Books)
#287 in Sports (Books)
#2,339 in Analysis & Strategy
#2,799 in Reference (Books)
Customer Reviews: 4.5
184 ratings

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