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Marketing de Permissão
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Marketing de Permissão

O homem que a Business Week chama de "o empreendedor definitivo para a Era da Informação" explica o "Marketing de Permissão" - o conceito inovador que permite aos profissionais de marketing moldar sua mensagem para que os consumidores a aceitem de bom grado. Seja o comercial de TV que invade nosso programa favorito ou o telefonema de telemarketing que interrompe um jantar em família, a publicidade tradicional baseia-se na esperança de desviar nossa atenção de tudo o que estamos fazendo.
Detalhes do produto
Editora : H1 Editora; Primeira edição (1 janeiro 2021)
Idioma : Português
Capa dura : 272 páginas
ISBN-10 : 6599521320
ISBN-13 : 978-6599521324
Idade de leitura : 13 anos e acima
Ranking dos mais vendidos: Nº 16.301 em Livros (Conheça o Top 100 na categoria Livros)
Nº 44 em Web Marketing
Avaliações dos clientes: 4,6
22 avaliações de clientes

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Amazon (Jun 08, 2026) (Jun 08, 2026) 0,00 € (Jun 08, 2026)

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Jun 08, 2026 06:03 AM

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