"If you haven't had the good fortune to be coached by a strong leader or product coach, this book can help fill that gap and set you on the path to success." - Marty Cagan How do you know that you are making a product or service that your customers want? How do you ensure that you are improving it over time? How do you guarantee that your team is creating value for your customers in a way that creates value for your business? In this book, you'll learn a structured and sustainable approach to continuous discovery that will help you answer each of these questions, giving you the confidence to act while also preparing you to be wrong. You'll learn to balance action with doubt so that you can get started without being blindsided by what you don't get right. If you want to discover products that customers love-that also deliver business results-this book is for you.
Product details
ASIN : B0D7N6NNHM
Publisher : Momentum Publications (1 January 2022); Momentum Publications
Language : English
Paperback : 244 pages
Reading age : 12 years and up
Item Weight : 300 g
Dimensions : 22.86 x 15.24 x 1.44 cm
Net Quantity : 1.00 Unit
Importer : Momentum Publications
Packer : Momentum Publications
Generic Name : Book
Best Sellers Rank: #153,187 in Books (See Top 100 in Books)
#9,136 in Analysis & Strategy
Customer Reviews: 4.6
2,222 ratings